Why did we develop our of software system?
Frustrated with the limitations and deficiencies found in other leading media buying systems, Media Link Software™ founder, Natalie Linville-Mass, decided to tackle the problem head-on with the creation of her own advanced media buying software. Giving small to mid sized agencies alternatives to consider as well as the same tools and resources needed to compete […]
Custom Markets
Media buyers who subscribe to ratings services like Nielsen know those subscriptions come attached with a pretty hefty price tag. Coupled with license fees for media buying software, purchasing multiple markets can quickly become an overwhelming annual expense. Most smaller to mid-size agencies simply don’t have the extra funds available to justify such an expenditure, […]