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Media Buying Software from MediaLink Software

Digital Media Toolkit

Pushing the Envelope

Industry News: Online Video Ads

Jul 24, 2017

We all know online ads are becoming more and more dominant year by year.┬á This especially applies to online video ads! Industry experts expect the viewing of videos on fixed devices (desktop, TV, etc.) to rise by 2% in 2017 (averaging 18.6 minutes per day). Annually, the spend is expected to reach the $15 billion…

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Streaming Services and Media Buying

Mar 19, 2015

Streaming services such as Netflix, Amazon Fire TV, and Apple TV are changing the way consumers watch TV. Long gone are the days of families sitting down in the evenings to watch their favorite show. Now-a-days consumers can catch their favorite show on their own timetable. You are able to watch a program that used…

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Online Improvements

Jul 18, 2014

Building an online campaign within Media Link Software has recently undergone some changes and improvements to help you, as a media buyer, best evaluate your options. Online is a continually changing field and Media Link Software is continually evaluating their system. As a media buyer, having more statistics than less is a good thing and…

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