Media Buying Software from MediaLink Software

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The Comparative Buyer's Advantage

Posts Tagged ‘Customization’

Multi-platform Reports

Earlier this year, we talked about how transparency and documentation reduce mistakes and create trust necessary for productive business relationships between agencies and clients, and agencies and vendors. Being able to create (multi-platform) reports becomes essential in this regard, which is why Media Link Software™ allows you to download and print a variety of reports.  …

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Custom Markets

Media buyers who subscribe to ratings services like Nielsen know those subscriptions come attached with a pretty hefty price tag. Coupled with license fees for media buying software, purchasing multiple markets can quickly become an overwhelming annual expense. Most smaller to mid-size agencies simply don’t have the extra funds available to justify such an expenditure,…

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Customization Options in Media Link Software

Once your company signs a license agreement for a subscription to our software, you will enjoy the ability to customize the software to your agency’s needs.    Under the vendors tab, you are able to input all of your vendors.  This includes TV stations, radio stations, outdoor billboard companies and internet sites.  Once this information is…

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Creating Custom Markets

Media buyers who subscribe to ratings services like Nielsen and Arbitron know those subscriptions come attached with a pretty hefty price tag.  Coupled with license fees for media buying software, purchasing multiple markets can quickly become an overwhelming annual expense.  Most smaller to mid-size agencies simply don’t have the extra funds available to justify such…

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